Condom Ads Target NYC Private School Tuitions

by NYC Firm Schools on December 9, 2010




Sir Richard’s Condom Company is reminding New Yorkers that is expensive to raise children in NYC. Their new ad campaign, through Boulder-based TDA Advertising & Design, includes the tuitions of NYC Firm Schools such as Collegiate ($35,700), Dalton ($35,300), Chapin ($33,400), Horace Mann ($35, 670) and Trinity ($35,025).

Here is company’s mission (there is no relation to Sir Richard Branson):


At Sir Richard’s, we believe safe sex is a basic human right. Only a fraction of the global demand for condoms is met each year. With Sir Richard’s, you’re helping to bridge that gap. For every Sir Richard’s condom bought, we donate one condom to a country in need. We appeal to discerning, responsible individuals who seek to align their purchases with the change they want to see in the world. Doing good never felt better.

Thoughts?

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